Oncology – mCRPC Market Shaping


Focused, Complex Message Delivery | Metastatic Castrate-Resistant Prostate Cancer

Challenge: The rapidly changing, innovative and controversial treatment landscape in mCRPC had created a guideline void and sequencing challenge which threatened the positioning of the client’s product.

Response: Critical factors were identified and prioritized in a program of balanced education for regional influencers. Granular understanding of their challenges was enabled by the deeply interactive nature of the programs, and structured feedback gained.

Deliverables: Faculty Recommendations | Advisory Boards | Standalone Medical Education Meetings | Detailed Delegate Data Insight and Analysis Reports

See the Slide Set below for more details…